Andy Devaneyadidas launches Adizero Horizon with Rome Odunze, built for braking, cutting and explosive separation. £250.
If your gym shoes look like they’ve been through a minor war—and your ankles feel like they’ve negotiated the peace treaty—adidas has a new pitch…
adidas unveils F50 Salah: Egyptian-inspired design, gold accents, and elite speed boot launching today.
adidas and Patrick Mahomes unveil Team Mahomes NIL cohort and “Too Cold” uniforms, empowering Texas Tech student-athletes today.
Lorraine KellyBad Bunny’s Adiracer GT and Motorsport Collection with Mercedes-AMG launch November 2025, fusing racing heritage and street style.
Sporty & Rich and adidas Originals reunite for a head-to-toe collection blending ‘90s nostalgia with ‘00s running tech and modern lifestyle.
adidas debuts ‘You Got This’ campaign with Travis Hunter and Trevor Lawrence, blending football, friendship and a Footloose-inspired film.
INTERSPORT and adidas celebrate six players’ unique football journeys across Europe in latest ‘Make Football Your Game’ campaign.
adidas launches the London Originals Collection, blending vintage tennis style with modern tech for on-court performance and off-court versatility.
adidas extends title partnership with Manchester Marathon through 2026, supporting runners with expert resources, merchandise, and community-driven experiences.