The “Massa Bruta” are the first Brazilian football team to work with the American sports brand
Global Basketball star Zach LaVine joins Team New Balance’s roster as the newest addition to the family
North London Star to wear first personalised boot design
New Balance has released a diamond-inspired boot in an ice blue colourway for rising star Harvey Elliott.
New Balance has revealed its latest football campaign starring Senegalese superstar Sadio Mané.
Raheem Sterling and New Balance have collaborated on a limited-edition football boot that celebrates the England international’s Jamaican roots. Designed in tribute to Raheem’s love…
Raheem Sterling has a new pair of custom New Balance boots, designed in tribute to him scoring one hundred Premier League goals.
New Balance has released a YouTube series entitled ‘Beyond the Run’ with actor, rapper and mental health advocate, GaTa
New Balance has revealed its latest football campaign celebrating the rise of Arsenal starlet and England international Bukayo Saka.
New Balance has revealed AS Roma’s bespoke Third kit for the 21/22 season.