THE UK’s leading provider of non-peroxide natural teeth whitening products has launched the UK’s first innovative toothpaste for veneers.
Whites Beaconsfield, founded by entrepreneurial brothers Ollie and Toby Brittan, has created a new product which doesn’t just remove stains but actually whitens them too.
Veneers are wafer-thin, custom-made shells of tooth-coloured materials designed to cover the front surface of teeth to improve your appearance while also providing strength and resilience comparable to natural tooth enamel.
But dental veneers, made from porcelain or from resin composite materials, are prone to staining and until now there have been very few products on the market to combat this problem.
Whites Beaconsfield, known for its non-peroxide affordable teeth whitening products, created the revolutionary toothpaste formula after demand from customers with veneers, composites, crowns and natural teeth.
The affordable and unique toothpaste priced at £14.99 (launch price £12.99 and Black Friday sale up to 80 per cent off products) has been designed to be non-abrasive, vegan-friendly, cruelty-free, preservative-free, SLS and PEG free as well as free from microplastics.
The special formula contains five polishing ingredients (perlite, sodium bicarbonate, boosting silica, Pentasodium Triphosphate, PVP), a volcanic mineral (high polishing, low abrasion), enzymes (papaya fruit enzyme naturally dissolves stains), sodium bicarbonate and vitamin E for soothing.
Other products on the market use harsh abrasives to scrub teeth and can often feel gritty in texture. This is not good for the health of the natural tooth or expensive dental work as it will cause micro-abrasions.
Whites Beaconsfield’s toothpaste uses the best quality polishers that are specially selected for their lower abrasion and high performance which helps with sensitivity.
With regular use, stains are gradually removed without causing damage to veneers or natural teeth. It should be used instead of their existing paste (two mins, twice per day). The low abrasive polishers and whitening boosters remove stains when brushing and enzymes naturally dissolve stains.
The paste, designed for adult use, is also anti-plaque and tartar as well as freshening the breath.
Ollie Brittan, Co-Founder of Whites Beaconsfield: “We’re absolutely thrilled to introduce our revolutionary veneer polish, a game-changer in oral hygiene.
At Whites Beaconsfield, our mission is to spread smiles far and wide, and with this groundbreaking toothpaste, we’re ensuring that everyone, including those with veneers or composite bonding, can confidently flash their pearly whites.
Our carefully crafted formula combines cutting-edge technology with the finest polishers, striking the perfect balance between stain removal for both veneers/crowns and natural teeth. Say goodbye to limitations and hello to a brighter, more confident smile every day!”
Toby Brittan, Co-Founder of Whites Beaconsfield, said: “As innovators in oral hygiene, we’re proud to unveil a one-of-a-kind veneer polish that redefines teeth whitening for a broader audience.
Our dedication to creating a product that caters to the unique needs of individuals with veneers or composite bonding is evident in every aspect of this breakthrough toothpaste.
We’ve meticulously selected top-tier polishers, prioritising lower abrasion and high performance to ensure a gentle yet effective stain-removal process.
With this launch, we’re not just providing a product; we’re empowering smiles, breaking barriers, and inviting everyone to embrace the confidence that comes with a radiant, stain-free smile.”
The entrepreneurial brothers Ollie and Toby Brittan behind Whites Beaconsfield have successfully disrupted the cosy teeth whitening industry with low-priced, high-quality products.
The Whites Beaconsfield story is quite remarkable. It was founded at the end of 2019 by brothers Ollie and Toby Brittan who were just 26 and 27 respectively.
At the start of the pandemic they had just £350 and in twelve months they made £4 million. By June 2021 their monthly sales topped £500,000 and annual sales have grown ever since. The brothers were also shortlisted for the highly prestigious Entrepreneur of the Year award.
Whites Beaconsfield specialise in non-peroxide teeth whitening kits that can show results after just ten minutes and range in price from £9.99 to £114.99.
The products vary from single items to ultimate teeth whitening kits (full product range www.whitesbeaconsfield.co.uk) and top-of-the-range electric toothbrushes and a toothbrush just for children.
The extensively researched natural, vegan-friendly oral care products are guaranteed to give cleaner teeth and a sparkly smile, naturally.
The non-peroxide alternative has been very successful because of the low-cost convenient products which give great money-back guarantee results without the use of peroxide.
Visit whitesbeaconsfield.co.uk for more details about the company and to browse their range of products. Also, follow them on Instagram at @whitesbeaconsfield