Andy Devaney
Ollie Locke, TV personality, actor, and father to twins, has teamed up with Wecasa to champion the importance of protecting “me-time” ahead of World Mental Health Day on 10th October. For Locke, who knows all too well the chaos of balancing work, family life, and the never-ending domestic grind, the message is simple: time for yourself isn’t indulgent—it’s essential.
In an age where calendars are clogged, to-do lists run longer than the M25, and guilt lurks behind every moment of rest, Wecasa is positioning itself as the cavalry. Their app brings professional cleaning, wellness, beauty, and home services straight to your door—so you can swap scrubbing the bathroom for, say, a massage, haircut, or simply breathing without a child clinging to your leg.
“Life can feel like a juggling act, especially as a parent,” said Ollie Locke. “We often underestimate how much the little things, like cleaning or folding laundry, weigh on us. Giving yourself permission to hand those tasks over, and carving out time just for you, can make all the difference to your mental wellbeing.”
A Practical Approach to Mental Health
Locke isn’t just fronting a campaign—he’s sharing strategies that have worked for him in the trenches of parenthood and professional life. His advice is straightforward:
- Outsource to lighten the mental load. “Sometimes the smallest things, like cleaning the kitchen or folding laundry, can weigh the heaviest on our minds,” says Locke. Outsourcing those tasks isn’t weakness—it’s smart.
- Create rituals of self-care. You don’t need a spa weekend in the Cotswolds. “Even a 30-minute massage, a haircut at home, or simply taking the time to slow down with a treatment can reset your mood.”
- Schedule yourself. If you can block time for meetings, you can block time for you. Locke swears by booking personal downtime as firmly as work commitments.
Pierre André, Wecasa’s co-founder, backs him up: “Me-time is not selfish – it’s a form of self-preservation. When we pause to prioritise ourselves – even for an hour – we recharge, reset, and show up better in all areas of life. At Wecasa, we’re proud to have Ollie on board to help spread the word of our mission for World Mental Health Day.
It’s important to remember that our homes often mirror our state of mind. A tidy, calm environment makes it easier to relax and focus on the things that really matter. By outsourcing cleaning and home tasks, you’re not just freeing up your time—you’re also protecting your headspace.”
Exclusive Offers with Wecasa
To encourage more people to take the leap, Wecasa is offering 20% off all cleaning services for new customers with the code OLLIE20, valid for one month.
Beyond the campaign, the company’s Wecasa Club—launched last year—gives subscribers access to ongoing discounts and perks. Customers who book regular cleans get free membership (worth £9.90 per month), which includes:
- 25% off all wellness services year-round, with all funds going directly to professionals
- Cashback on your first wellness booking
- Priority customer service access
- Exclusive offers, content, and event invitations throughout the year
The Bigger Picture
The partnership between Wecasa and Ollie Locke is a reminder that looking after your mental wellbeing doesn’t always require therapy sessions, exotic retreats, or months away from reality. Sometimes, it’s as simple as lightening the domestic load, carving out time, and treating yourself as a priority in your own calendar.
Wecasa’s message is clear: self-care isn’t a guilty pleasure—it’s survival. And if Locke’s example is anything to go by, a calm home and a clear head might just be the best investment you’ll make this year.
For more information or to book, visit www.wecasa.co.uk.
