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Puma And Kevin Prince Boateng Present Special Black Lives Matter Ultra Football Boots

Sports company PUMA has collaborated with PUMA athlete Kevin Prince Boateng to produce a special pair of “Black Lives Matter” ULTRA football boots as part of the PUMA #REFORM initiative.

The #REFORM initiative was established in October 2018 to commemorate the 50th anniversary of track-and-field athlete Tommie Smith’s silent gesture. It was born of a desire to come together to take a stand for universal equality. 

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Grounded in three core pillars—ending racial, LGBTQ+, and gender discrimination— #REFORM drives and advocates for social change.

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By partnering with communities, like-minded activists, and organizations around the world, PUMA can take action to make a difference, together.

Kevin Prince Boateng has continued to push for equality and change following his own experiences of racism on and off the pitch.

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Kevin reached out to PUMA to collaborate on this special boot and to discuss ways to help drive social change in football and society.

To learn more about #REFORM please visit – https://us.puma.com/en/us/reform

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