Andy Devaney
By the look of things, HYROX isn’t just sprinting ahead—it’s dragging the entire fitness world with it. The global World Series of Fitness Racing has teamed up with fitness technology trailblazer ONE FIIT to launch the HYROX365 Performance Hub, a sleek digital platform built to help gyms and coaches deliver world-class, performance-driven training year-round.
In the ever-expanding world of HYROX—where eight 1km runs meet eight stations of pain and glory—the emphasis has always been on consistency, quality, and community. With participation doubling year-on-year and the 2025/26 season boasting a 35% rise in global events, the new HYROX365 Performance Hub looks set to be the connective tissue holding this fast-growing ecosystem together.
The Future of Functional Fitness Delivery
Developed and powered by ONE FIIT’s technology and content know-how, the HYROX365 Performance Hub isn’t your average training platform. It delivers eight professionally programmed workouts every week—filmed at ONE FIIT’s London studio—and tailored to HYROX athletes at every level, from first-timers to those chasing a podium.
Coaches get a dedicated view packed with setup notes, tips, and insights from David Magida, HYROX’s Global Head of Training, while athletes get a streamlined experience complete with real-time timers and clear workout breakdowns. Throw in a digital whiteboard to project workouts on screen, smart equipment substitution tools for any gym setup, and movement demos filmed to HYROX spec in nine languages—and you’ve got a blueprint for global consistency that even NASA would admire.
Since launching in 2024, HYROX365 has already taken root in over 10,000 gyms, supporting more than 30,000 coaches, with an astonishing 86% weekly active usage rate. Those are numbers most tech startups would sell their kettlebells for.
Driving Growth, Globally
For Douglas Gremmen, Chief Growth Officer at HYROX, the partnership represents more than a technical upgrade—it’s a cultural one. “HYROX365 has experienced explosive growth in recent years, with gym affiliation surging worldwide year-on-year. We’re thrilled to partner with ONE FIIT as we bring the HYROX365 Performance Hub to life across our global affiliate networks.
Their expertise and commitment to innovation perfectly align with our mission to make healthy performance training accessible for everyone. Together, we’re not only building a dynamic platform, but also empowering our partners and communities worldwide to unlock their full potential.”
ONE FIIT founder and CEO Ian McCaig agrees the collaboration is a natural fit. “This collaboration is the perfect example of what ONE FIIT is built for; enabling world-class fitness brands to scale impact, monetise programming, and build powerful training communities.”
The Gold Standard of Fitness Culture
If there’s one thing HYROX has mastered, it’s turning fitness into a global spectacle. Built around a deceptively simple format—eight runs, eight workout stations—it’s now the gold standard in hybrid athletic competition, bridging the gap between elite athletes and everyday gym-goers.
With Olympic recognition firmly on the horizon, HYROX’s partnership with ONE FIIT feels like the logical next evolution: fusing world-class programming with community-driven accessibility.
Both brands share a single goal—making performance training part of everyday life. And with the HYROX365 Performance Hub already transforming how gyms train, coach, and connect, that vision is well on its way to becoming reality.
To learn how the ONE FIIT x HYROX365 Performance Hub is reshaping the fitness floor, view the full case study at onefiit.com or visit hyrox.com.
