Analis Cruz becomes the first Hispanic athlete to launch a Gymshark collection, celebrating culture, resilience, and performance wear.
Simply having a few shirts to choose from just won’t cut it in the world of soccer super fandom
Unlock the secret behind the popularity of wearing gym clothes outside the gym
ECCO launches its Autumn/Winter 2025 collection with golfer Lydia Ko as campaign face, highlighting versatility, comfort and style.
Canterbury unveils the 2025/26 Ireland Rugby jersey, inspired by Ireland’s landscapes and night skies, available now via Elverys.
Smartwool’s FW25 Collection blends Merino innovation, sustainable design, and athlete collabs for performance-driven outdoor comfort.
Sweaty Betty launches Weather, Whatever Outerwear 2025, featuring waterproof parkas, puffers, and gilets built for style and performance.
Gymshark teams up with cult footwear brand R.A.D® to launch its first-ever training shoes in limited-edition colourways.
Oakley launches Stunt Wing and Stunt Devil eyewear, blending HyperGrip ULTRA tech with Prizm lenses for elite performance.
adidas debuts ‘You Got This’ campaign with Travis Hunter and Trevor Lawrence, blending football, friendship and a Footloose-inspired film.