Nike’s Eliud Kipchoge collection drops with Alphafly 3 EK, apparel, bold colors, shared legacy—No Human Is Limited message.
OMEGA marks 100 days with a Speedmaster honouring Milano Cortina 2026: winter-styled dial, Co-Axial calibre, 52-hour reserve, timing.
Bad Bunny’s Adiracer GT and Motorsport Collection with Mercedes-AMG launch November 2025, fusing racing heritage and street style.
New Era partners with FC Barcelona on official headwear, blending club heritage with contemporary styles, available October 30.
Amazfit unveils the T-Rex 3 Pro — a titanium-built smartwatch with pro-level tracking, mapping, and 17-day battery life.
Canterbury launches Ireland’s special-edition Chicago Pre-Game Jersey — a bold tribute to Irish pride and Windy City flair.
J.Lindeberg unveils Solarcore®, NASA-developed aerogel insulation, redefining performance, comfort, and style in its FW25 sportswear line.
Flowlife partners with Álvaro Morata to launch Flowglasses, eyewear designed to boost focus, recovery and sleep for high performance.
OMEGA Dark Side of the Moon collection evolves with seven new ceramic Speedmaster models inspired by Apollo 8.
Explore how shapewear and fitness work together to improve posture, movement and confidence using modern performance designs.