FootJoy begins Tour Validation for reinvented Pro/SL and updated Premiere Series, shaped by lab data and player testing.
FÔLD launches an education-first campaign demystifying reformer Pilates, tackling stereotypes and offering free first-time trial classes.
How to choose cleaner activewear: avoid PFAS finishes, prioritise high-contact pieces, use certifications, and wash new gear.
If your gym shoes look like they’ve been through a minor war—and your ankles feel like they’ve negotiated the peace treaty—adidas has a new pitch…
Team Predator or Team F50? New Elite models target control or speed, backed by Bellingham and Yamal.
Sustainable performancewear brand Reflo becomes official clothing partner of the Hero Dubai Desert Classic from 2026.
New FloatZig Tread targets treadmill runners; FloatZig Double adds max cushion and rocker for long-distance comfort.
ASICS launches “Move Your Body, Move Your Mind” in January 2026, reworking “Good Vibrations” to lift mood.
New Amazfit Active Max tracks 160+ sports, adds offline maps and payments, and costs £169 from Dec 30.
adidas unveils F50 Salah: Egyptian-inspired design, gold accents, and elite speed boot launching today.