Lorraine Kelly
In a move as smooth as a Roger Federer backhand, adidas has unveiled The London Originals Collection—a 36-piece ensemble that reintroduces the iconic adidas Trefoil to the hallowed lawns of one of tennis’ most storied stages.
It’s the first time in three decades the Trefoil has graced this particular patch of grass, and it’s doing so with all the poise of Stan Smith in his prime.
Drawing from the rich traditions of the world’s oldest tennis tournament, adidas The London Originals Collection doesn’t just pay homage—it rewrites the style playbook. Inspired by the golden era of 1970s tennis fashion, the collection blends throwback charm with modern engineering. Think open collars, argyle patterns, tennis-ball zip pulls, and the kind of crisp tailoring that once made Billie Jean King a style icon in motion.
It’s all about details. You’ll spot vibrant green accents that nod to the tournament’s grass courts, stitched right into the Trefoil and contrast seams. Hidden touches, like the Trefoil-and-tennis-ball tape lining in the Women’s WOW Tank Pro and Tank Top Pro, add a wink of racket sport nostalgia without veering into gimmickry.
But don’t be fooled by the retro aesthetic. This isn’t a museum piece. Engineered for today’s game, the collection features adidas’ CLIMACOOL fabric to wick away sweat faster than a forehand winner down the line. The CLIMACOOL+ tech, featured in the FreeLift Tee Pro and FreeLift Polo Pro, delivers the kind of advanced ventilation you’d want when the stakes—and the heat—start to rise.
The London Originals Collection goes beyond standard kits. Men’s pieces include snap pants and modernised polos, while the women’s range brings in pleated skirts, two-piece dresses, and a performance onesie—all available in a full size run from 2XS to 2XL. There’s something for every body type and playing style, whether you’re serving aces or sipping Pimm’s in the stands.
And the accessories? A fresh serve. With a new tennis bag, bucket hat and handbag, adidas balances practicality with a sleek nod to tradition, making it easy to carry your gear—and your fashion sense—with equal ease.
adidas tennis ambassador Stefanos Tsitsipas—no stranger to court elegance—reflected: “This tournament has always meant something special to me.
Growing up, I and many other athletes dreamt of playing here. I’ve always looked up to the legends of the sport – players like Stan Smith, who made the Trefoil iconic on court.
I see clips of matches from that era, always appreciating the style on show, so I love the idea that adidas is recapturing that through pieces that feel and look amazing, both on and off the court.”
Kerryn Foster, GM of adidas Specialist Sports, added: “This collection is a curated balance of elevated design and technical precision. Modern yet timeless, it brings refined court style to life with versatile pieces that move effortlessly from high-performance play to everyday wear.
Working within The London Originals Collection’s tight colour palette demands a heightened attention to detail – delivering depth through material, silhouette and crafted finishes. Every piece stands strong on its own, but together, they tell a cohesive story.”
Available now via adidas.com and the adidas app, adidas The London Originals Collection is a rare crosscourt winner: rooted in history, cut for modern life, and stylish enough to turn heads from baseline to bar.
To see the looks in action or join the conversation, follow @adidasTennis and use #LondonOriginalsCollection, #adidasTennis and #adidas.
Because when adidas brings the Trefoil back to centre court, it doesn’t just walk out. It struts.
