Andy Devaney
Golf Saudi isn’t just nudging the women’s game forward—it’s thundering up the fairway with the subtlety of a Bryson DeChambeau drive in a china shop. And the latest shot in the arm? The return of the PIF London Championship to Centurion Club from August 8–10, now dolled up with a purse fat enough to make even seasoned pros do a double take: $2 million.
This is the fifth time the leafy Hertfordshire club has played host, but the vibe is anything but rinse-and-repeat. Organised by Golf Saudi, the event now stands as a cornerstone of the Ladies European Tour (LET)—not just a date on the calendar, but a testament to the sport’s rapid transformation. The kind where ambition meets innovation and sustainability doesn’t just come with a green jacket, but a long-term blueprint for the future.
A Global Series, A Local Statement
The PIF London Championship is no longer just a standalone event—it’s a flagship part of the new PIF Global Series, a five-tournament initiative launched to throw a rocket under the global development of women’s golf. With $13 million in total prize money (yes, you read that right), this is Golf Saudi making it abundantly clear: women’s golf is no longer a side show—it is the show.
Following electric outings in Saudi Arabia and South Korea, London is the third stop on the calendar—and if last year’s playoff theatrics were anything to go by, Centurion’s hosting streak isn’t just tradition. It’s destiny.
“The PIF London Championship forms an integral part of the 2025 PIF Global Series, a strategic initiative led by Golf Saudi to advance the global development of women’s golf.”
Stacked Field, Heavy Hitters
You’ll need more than a leaderboard to keep track of the firepower assembled. Leading the English charge is Charley Hull, Golf Saudi ambassador and fresh off a runner-up finish at the AIG Women’s Open—which, for the record, she nearly won with one hand and a Yorkshire tea in the other. She’s joined by Georgia Hall, another Major winner, and Mimi Rhodes, current LET Order of Merit leader and fast becoming Britain’s breakout star.
Emerging talent Annabell Fuller adds youthful verve to the home team. But don’t overlook the international brigade: Carlota Ciganda, Celine Boutier, Marianne Skarpnord, and Patty Tavatanakit are all in, and all Golf Saudi ambassadors to boot.
Tavatanakit, by the way, returns to familiar turf after claiming victory at the 2024 Aramco Saudi Ladies International—a win that felt less like a surprise and more like an inevitability.
Drama at Centurion? You Bet
Last year’s PIF London showdown was less golf and more Netflix finale. Team Nadaud and Team Hall went punch-for-punch until a three-hole playoff finally separated them, with Nastasia Nadaud rolling in a clutch birdie that would make even Seve nod in approval.
On the individual front, Leona Maguire pulled a Houdini act on the final hole, carding an eagle to edge out Maria Hernandez by a single stroke. Maguire’s moment mirrored Bronte Law’s 2022 fireworks and cemented the tournament’s growing reputation as a place where legends are made—and hearts broken.
Golf, Prizes, and a Dash of Prediction
Spectators this year can do more than just watch—they can win. The ‘Champion The Game’ competition returns, open to all ticket-holders with a taste for prophecy.
Predict scores on the 2nd, 14th, and 17th holes, and you could walk away with a fourball at The Grove, a £500 Callaway gift voucher, or a £500 Your Golf Travel voucher—ideal for plotting your own comeback story.
Golf Saudi’s Broader Vision
Beyond the leaderboard and the leaderboard drama, Golf Saudi is working to redefine how the sport looks, sounds, and feels—not just in Saudi Arabia, but globally. Its investment in sustainable course design, grassroots development, and female inclusion is not performative—it’s proactive.
Delivered in partnership with the Saudi Golf Federation, the PIF Global Series stands as a beacon of long-term commitment.
“Through the delivery of high-calibre events and sustained investment in the women’s game, Golf Saudi continues to create meaningful pathways for elite talent while promoting greater visibility and inclusion.”
And they’re not just talking the talk. From Riyadh to Royal Greens, from policy to prize money, the movement is as real as a Sunday pin placement.
Don’t Miss It
Tickets for the 2025 PIF London Championship are still available at www.pif-london.tixr.com.
For more information about the PIF Global Series and Golf Saudi’s global strategy to empower women through golf, visit www.pifglobalseries.com.
Whether you’re in it for the golf, the glory, or just a good old-fashioned playoff under British skies, Centurion’s where it all happens this August. Just don’t forget your umbrella—or your eagle putt.
