Reflo becomes WRC Promoter’s official teamwear supplier, debuting at Rallye Monte-Carlo with recycled, plastic-free performance kit.
NikeSKIMS debuts footwear with the Rift: a sleek split-toe icon reborn for studio, gym and street.
adidas launches Adizero Horizon with Rome Odunze, built for braking, cutting and explosive separation. £250.
Two new Moonwatches swap to inverted black-and-white step dials, ceramic bezels, sapphire crystal and Calibre 3861.
FootJoy begins Tour Validation for reinvented Pro/SL and updated Premiere Series, shaped by lab data and player testing.
FÔLD launches an education-first campaign demystifying reformer Pilates, tackling stereotypes and offering free first-time trial classes.
How to choose cleaner activewear: avoid PFAS finishes, prioritise high-contact pieces, use certifications, and wash new gear.
If your gym shoes look like they’ve been through a minor war—and your ankles feel like they’ve negotiated the peace treaty—adidas has a new pitch…
Team Predator or Team F50? New Elite models target control or speed, backed by Bellingham and Yamal.
Sustainable performancewear brand Reflo becomes official clothing partner of the Hero Dubai Desert Classic from 2026.