Today, Aimee Arana, GM Global Training shared the following statement announcing the partnership between adidas and Peloton, the leading interactive fitness platform.
I’M PROUD TO ANNOUNCE OUR PARTNERSHIP WITH PELOTON, THE LEADING INTERACTIVE FITNESS PLATFORM. TOGETHER WE SEE GREAT POTENTIAL TO SURPRISE AND DELIGHT OUR HIGHLY ENGAGED COMMUNITIES BY MULTIPLYING THE POWER OF BOTH BRANDS IN A NUMBER OF EXCITING WAYS.
OUR SHARED VALUES AROUND WELL-BEING, INCLUSIVITY AND COMMUNITY PROVIDE AN INCREDIBLE FOUNDATION AND WE LOOK FORWARD TO BRINGING THESE BRANDS TOGETHER.