In a glorious unveiling befitting the grandeur of the Santiago Bernabéu Stadium, adidas has presented the new Real Madrid CF home kit for the upcoming 2024/25 season.
This latest iteration pays homage to the club’s rich history with a minimalist design that’s set to become an instant classic.
The hallmark of Real Madrid has long been their iconic all-white kit, a symbol of purity, tradition, and unparalleled success.
This season, adidas has distilled that essence into what can only be described as a masterclass in simplicity and innovation.
At the heart of this design lies a bespoke houndstooth pattern subtly incorporating the initials ‘RM’.
This intricate detail not only enhances the aesthetic appeal but also weaves the club’s identity into the very fabric of the jersey.
Crafted using advanced 3D engineering, the jersey boasts a layered RM pattern that gives it a textured look and feel, adding depth and intrigue.
“The design of the 2024/25 home kit is a nod to Real Madrid’s enduring legacy,” explained Sam Handy, SVP of Product and Design at adidas.
“It reflects the club’s DNA while ushering in a new era of talent and innovation. We’ve gone back to the roots of the club, creating what I believe to be one of the cleanest and most elegant designs in recent memory.”
The jersey is complemented by a seasonal V-neck collar and minimal black detailing that tastefully accentuates the adidas logo, the three stripes, and the club’s sponsor.
These subtle touches add a modern twist to the classic white ensemble.
Jude Bellingham, Real Madrid CF midfielder, expressed his excitement for the new kit, saying, “When I put on the famous white shirt, I feel the history and tradition of Real Madrid.
It’s an honour to wear this jersey, and I look forward to creating unforgettable moments for our fans next season.”
Designed for peak performance, the jersey incorporates adidas’ latest technology. The on-field version features HEAT.RDY, maximizing airflow to keep players cool under pressure.
Meanwhile, the fan version utilizes AEROREADY, which ensures comfort by wicking away sweat.
Available now for purchase, the on-field version is priced at €150, while the fan version is €100.
Fans can buy them from Real Madrid football club stores, selected retail outlets, and online at adidas.com/football.
This new kit isn’t just a jersey; it’s a celebration of tradition, innovation, and the enduring legacy of Real Madrid CF.
As the club continues to redefine greatness on the field, this iconic design will undoubtedly inspire a new generation of fans and players alike.