adidas Originals has launched a historic collaboration between Puerto Rican music icon Bad Bunny and legendary soccer star Lionel Messi.
The collection unites music and sport, showcasing the individual legacies of Bad Bunny and Messi and cementing adidas’ role in shaping culture.
Bad Bunny’s admiration for Messi has resonated in his music, while Messi, a fan of the Puerto Rican artist, keeps seven of his tracks on his pre-game playlist.
As adidas ambassadors, the two stars bring their respect for each other into this exclusive collection, pushing boundaries within their crafts.
The collection reimagines adidas classics like the Gazelle and the iconic F50 cleat, which Messi has worn throughout his career.
The designs incorporate gold accents inspired by Messi’s many awards and blue details that honour adidas’ heritage.
Both models proudly display Bad Bunny’s and Messi’s signatures, blending fashion with athletic legacy.
“This is a privilege,” said Bad Bunny. “I see Messi’s passion for his country and sport, much like my love for music and Puerto Rico. Representing our culture with the GOAT is an honour beyond my dreams.”
Messi echoed the sentiment, noting the deep connection he feels with his fans, “Seeing my supporters inspires and fuels my passion. Working with Bad Bunny, who’s on my playlist, makes this collaboration special.”
The collection is available globally, with sign-ups on the CONFIRMED and adidas apps. The F50 is priced at €300, and the Gazelle at €180, exclusive to the Americas.
Visit adidas.com/badbunny and adidas.com/lionel_messi for more.