SMI Media Outdoor Recruitment is shaking up the way talent is found in the active and outdoor industry. Teaming up with Reed Talent Solutions, they’re launching the first-ever specialist recruitment agency built just for this fast-growing sector—because finding the right people shouldn’t feel like a shot in the dark.
Established in 2020 as a savvy sales consultancy, SMI Media has now expanded its horizons with a recruitment division that pairs industry insights with a tailored, data-driven approach to hiring. In this new chapter, brands, publishers, and organisations seeking passion-driven talent will find a partner who truly understands the pulse of the outdoors.
Joining forces with Reed Talent Solutions—a trusted name in recruitment since 1960—opens the door to an impressively vast network.
With access to 22 million potential candidates and a track record of placing over 36,000 professionals in recent years, this partnership means that right from the start, businesses can tap into expert advice and reliable support.
Sean Igoe, the industry veteran leading the charge at SMI Media, explained, “The outdoor and endurance sports industry is stronger than ever, yet until now, there has been no dedicated recruitment agency catering specifically to this market.
Through our partnership with Reed Talent Solutions, we bring a unique combination of industry insight and recruitment expertise, ensuring that businesses can find the right talent to drive their success.”
With more than 25 years in UK media and publishing, Igoe’s illustrious career spans prominent names like Future Publishing, Dennis Publishing, and Ti-Media, along with key roles on major outdoor titles such as BikeRadar, Cyclist, Snowboard Magazine, and Cycling Weekly.
His personal passion for cycling and trail running underpins an innate understanding of the industry’s unique needs, enabling him to connect companies with professionals who genuinely share their vision.
Jamie Westwood, Director at Reed Talent Solutions, added,“We are excited to partner with SMI Media to bring a new level of specialisation to recruitment within the outdoor and endurance sports industry.
With Sean’s rich industry insight teamed with our knack for recruitment, this partnership is nothing short of revolutionary—it’s the secret sauce that helps businesses snag the talent they really need.
The launch of SMI Media Outdoor Recruitment in collaboration with Reed Talent Solutions marks a bold new chapter for the outdoor and active sports community.