In a show of just how fast HYROX 365—the training, coaching, and education arm of The World Series of Fitness Racing—is growing, the team has revealed fresh data confirming the incredible success of its affiliate model.
With the 5,000th global Training Club now part of its expanding community, HYROX 365 is turning its attention to the much-anticipated launch of the HYROX Performance Centre.
After marking its 5,000th Training Club, the momentum continues as HYROX 365 advances toward launching the HYROX Performance Centre, a new frontier intended to elevate training standards and engagement across the worldwide fitness landscape.
The concept of HYROX 365 first took shape in 2024, with the goal of delivering high-quality education, coaching, and certification under one cohesive brand.
Since introducing the HYROX 365 model, the numbers have truly soared: global affiliations are up by a staggering 260% in just a year, with more than 2,300 new clubs joining the ranks this season.
The sport’s rapidly expanding community appears to be embracing the structured approach that HYROX 365 brings to performance improvement, athlete development, and overall training rigour.
As Christian Toetzke, HYROX CEO, puts it: “As we continue the global build-out of the sport of HYROX, developing exceptional training and coaching offerings is key to the long-term success of the sport.
Community and culture building happen at the local level in the gym every day, which makes our Performance and Training. Club partners with the foundation of the sport; I’m excited to see the rapid adoption of the 365 offerings”
In the broader context, the global gym sector currently commands an estimated $106 billion valuation in 2024. HYROX, with a footprint designed to connect the 200 million-plus gym members around the world, offers a codified sporting format that aligns well with the growing appetite for structured fitness competitions.
Douglas Gremmen, MD of HYROX 365, states: Douglas Gremmen MD of HYROX 365 “ We want to expand the sport beyond our 600,000 active racers, by introducing members to the sport of Fitness Racing, and providing a low barrier to entry group class where athletes get a taste of HYROX training and the overall community aspect of group exercise.”
HYROX 365 operates through a three-tiered affiliation system, each tier addressing a distinct level of commitment and specialisation:
- The HYROX Performance Center: A fully realised setup built from the ground up to handle HYROX Group Training. Designed with efficient space usage and adaptable floor plans, it ensures that beginners and elite athletes alike enjoy a top-tier training environment. Each blueprint is crafted by HYROX, promising functionality and room for varied, progressive training regimens.
- The HYROX Training Club: This standard affiliation model grants facilities the capability to offer HYROX training and promote their HYROX association, gain early access to event tickets, and tap into the Performance Hub’s resources. It’s a practical gateway for clubs looking to harness the global HYROX brand and provide consistent, high-quality training sessions.
- The HYROX Performance Coach: These are professionals who have undergone the HYROX Academy program, led by world-class experts. Attaining this certification signifies a coach’s readiness to deliver robust, effective training that aligns with HYROX’s philosophy and evolving standards.
All affiliation tiers benefit from the HYROX Performance Hub and the HYROX Academy LMS. These digital platforms present a treasure trove of programming guidance, sport science education, movement demonstrations, and meticulously structured periodisation resources.
Gremmen notes: “With an unmatched digital resource in the Performance Hub HYROX can service not only independent operators but deliver global enterprise-level solutions to global players like F45, The Gym Group, Fitness Park and GoodLife Fitness.”
To build and refine its approach, HYROX 365 has assembled a collective of leading experts from various domains, ensuring that methods are data-driven and supported by scientific reasoning. Key contributors include:
- David Magida (Group Training)
- Chris Hinshaw (Aerobic Capacity)
- Fredrik Zillen (Running)
- Sean Light (Strength and Conditioning)
- Dr. Philip Graham-Smith (Functional Anatomy and Biomechanics)
- Ralf Iwan (Planning & Periodisation)
- Eike Zywitz (Nutrition)
This panel’s combined expertise helps ensure that HYROX 365’s training methodologies evolve in sync with emerging research and global best practices.
As HYROX continues its global surge, the HYROX 365 enterprise stands well-positioned to support the ever-growing network of clubs, coaches, and athletes.
With fresh offerings set for 2025, the model’s approach to training, education, and affiliation will likely define the sport’s trajectory and shape the competitive fitness experience for years to come.