Fitness fans, listen up, there’s a new fitness range set to hit the shelves! Built For Athletes, the brand you probably already trust with your gear, is taking things up a notch.
After nearly ten years of making some of the toughest, most functional bags and accessories around, they’ve officially entered the world of athletic clothing. And let me tell you, this isn’t just another basic fitness line.
They’re bringing all that experience and know-how to a brand-new nine-piece collection for both men and women.
The new Built For Athletes clothing range drops today (30th September 2024, at 7 pm BST), and prices start at an easy £9.99. Yes, you read that right—top-quality, performance-driven gear that won’t destroy your wallet.
Nick Costello, founder and creative director, couldn’t be more excited about the launch. “We are incredibly proud of this clothing collection, which has been 12 months in the making,” he says.
“Clothing was the next natural step for us as a brand, and entering a new category has been a really exciting adventure.”
Nick makes it clear they weren’t just rushing to release some gym shirts and joggers. “We focused exclusively on delivering products that combine practicality with premium quality to enhance performance, and I believe we have succeeded in this.”
After a year of testing and tweaking, they’re ready to offer clothing that lives up to the brand’s high standards.
Designed to Perform, Built to Last
Now, let’s dig into what makes Built For Athletes clothing special. The whole collection is geared toward intense workouts—whether you’re pushing through cardio, lifting heavy, or smashing those HIIT sessions.
These pieces are made to handle sweat, movement, and the wear and tear of regular gym life.
The Men’s Training Jogger is a standout. It’s made from a four-way stretch material, giving you complete freedom to move how you need to, whether you’re hitting deep squats or sprinting on the treadmill. Plus, the antibacterial, sweat-wicking fabric keeps you dry and fresh. And there’s a zipped pocket—because let’s be real, who doesn’t need a safe spot for their phone or keys while they work out?
For the ladies, there’s the Training Sports Bra, which is all about comfort and support during those tough sessions.
It’s got cover-stitched seams to prevent any annoying chafing, a lower waistband for extra support, and, like the joggers, it’s got that antibacterial, sweat-wicking tech to keep you feeling good even when you’re working hard.
Looks That Last Beyond the Gym
Now, you don’t just want to feel good during your workout, right? You want to look good too. Built For Athletes has you covered.
Their new clothing line comes in a range of stylish yet understated colours like Black, Navy, Washed Khaki, and Ecru.
So, whether you’re smashing it in the gym or grabbing a post-workout smoothie, you’re going to look just as good as you feel.
What sets this collection apart is how Built For Athletes has taken everything they’ve learned from making durable, functional performance bags and applied it to their clothing.
This isn’t just another fitness brand jumping on the apparel bandwagon—they’ve created something that’s built to perform, built to last, and built for you.
If you’re serious about your workouts and want clothing that can keep up, the Built For Athletes clothing range is definitely worth checking out.
Follow Built For Athletes on Instagram: @builtforathletes
Shop the collection: www.builtforathletes.com