Ahead of the 2024 NFL London Games on October 6th, the Minnesota Vikings and Mitchell & Ness are teaming up to drop the Three Deep Collection, a line that’ll get Vikings fans fired up, especially those with a soft spot for the team’s legendary wide receivers: Cris Carter, Randy Moss, and Jake Reed.
If you’re into NFL memorabilia, this one’s a must-see. To top it off, this collection will be available exclusively at a Mitchell & Ness pop-up store in the heart of Soho, at 140 Wardour Street, starting the 1st of October.
Now, for those who’ve followed the Vikings since the ’90s, Carter, Moss, and Reed are names that need no introduction. These three formed one of the most lethal receiving trios in NFL history.
Remember that magical 1998 season? Yeah, that 15-1 season where they combined for a jaw-dropping 33 touchdowns.
The Three Deep Collection pays tribute to these gridiron giants with a series of bespoke t-shirts and hoodies.
Each player gets their own graphic design, but if you want something truly special, there’s a design that features all three in one dynamic image—a dream for any Vikings memorabilia collector.
This partnership comes at the perfect time. With the Vikings set to square off against the New York Jets at Tottenham Hotspur Stadium on Sunday, October 6th, fans will get more than just a game.
On the day before the game, Saturday, October 5th, Cris Carter and Jake Reed will be at the Mitchell & Ness store in Soho between 2-3 pm for a meet-and-greet. Yes, you can meet the legends themselves!
The collaboration between the Minnesota Vikings and Mitchell & Ness is all about connecting fans with the team’s rich legacy, whether you’ve been a die-hard for decades or you’ve just hopped on the Vikings train.
The collection merges the team’s storied past with modern fashion, giving fans a stylish way to wear their purple pride.
This launch isn’t just about the apparel; it’s a part of the Vikings’ larger strategy to grow their brand internationally, especially in the UK.
It’s a long-term play to make the Vikings a household name across the pond while building a loyal following.
So, if you’re a Vikings fan—or just an NFL fashion enthusiast—make sure to swing by Mitchell & Ness’ Soho store before October 8th.
You won’t want to miss the chance to pick up some exclusive gear and maybe even snag an autograph from your heroes.
For more details on the Vikings in London, visit Vikings London Schedule or check them out on X (@UKVikings) and Instagram (@uk_vikings).