In a groundbreaking move, Hytro, the frontrunner in Blood Flow Restriction (BFR) wearables, has unveiled a pioneering partnership with the BWT Alpine F1® Team.
This unprecedented collaboration merges the renowned racing team’s commitment to innovation and optimal human performance with Hytro’s mission to revolutionize high-performance training.
Under this partnership, Hytro will furnish its cutting-edge BFR wearables to drivers and pit crews, extending direct support to distinguished talents such as Esteban Ocon, Pierre Gasly, Sophia Floersch, and Abbi Pulling.
Moreover, the alliance will spearhead advanced scientific research aimed at enhancing performance through BFR utilization, with a focus on exploring its efficacy in athletic conditioning and recovery.
Notably, BWT Alpine F1 Team has long recognized the fitness advantages of BFR training, integrating Hytro products into their training regimens for the past three seasons.
The tangible impact on the physical well-being of users has underscored the value of Hytro wearables within the team.
“Sophia Floersch, Alpine Academy Racing Driver commented: ‘I place huge importance on my physical preparation and recovery around my races.
Having worked with Hytro on a regular basis at training camp and during race recovery, I have already felt the benefits to physical performance. I look forward to working more with the team.'”
Similarly, Abbi Pulling echoed the sentiment, emphasizing the pivotal role of Hytro wearables in optimizing performance on and off the track.
“Abbi Pulling, Alpine Academy Racing Driver added: ‘Through our rigorous training to be in the best physical shape for a race, we have seen the effects that Hytro wearables can have.
Being able to enhance this partnership will mean myself and the other drivers will continue getting access to the industry best BFR – if we can get everything from our training, we’ll get everything from the track.'”
With a track record of being the preferred BFR wearable for over 100 elite teams worldwide, Hytro’s collaboration with BWT Alpine F1 Team marks yet another milestone in its roster of partnerships with global athletes.
Looking ahead, the alliance seeks to co-develop bespoke BFR wearable technologies tailored for high-intensity motorsport environments, with plans for wider market integration in the near future.
“Dr Warren Bradley, Founder and Head of Elite Performance at Hytro commented: ‘Our continued collaboration with Alpine Academy has paved the way for an exhilarating expansion in partnership with BWT Alpine F1 Team.
Science is in the DNA of Hytro, so we’re thrilled to have this opportunity to do cutting-edge research with Alpine, creating a far-reaching impact with exciting studies that will notably include the groundbreaking Rac(H)er program.'”
“Raj Thiruchelvarajah, CEO and Co-Founder of Hytro, expressed his enthusiasm: ‘Formula One is known for pushing the boundaries of technology and innovation, both on and off the track.
The BWT Alpine F1 Team and Hytro partnership represents a focus on pushing the boundaries of human performance. Being a fan of F1 since I was a kid I’m excited to see how our products will translate to performance on the track.'”
“Stuart Thompson, Chief Product Officer at Hytro added: ‘We are extremely excited to be able to partner with the Alpine team and our collaboration is a perfect synergy between two brands that use cutting-edge technology and scientific data to optimise performance.
Our mission is to disrupt and lead the BFR market on a global scale by delivering a suite of gold standard game-changing products that enhance human performance.'”
“Richard Frost, Chief Marketing Officer at Hytro, added: ‘We couldn’t be more excited about our new partnership with the Alpine.
This collaboration brings together our passion for human performance innovation and Alpine’s commitment to engineering excellence.
Our BFR wearables, which have already been a part of Alpine’s Academy and pit crews training plans, will now help F1 drivers to train smarter and recover faster.
We’re also looking forward to some groundbreaking research over the next few years, especially on how BFR can benefit women in elite sports, working with incredible athletes like Sophia Floersch and Abbi Pulling.
This partnership isn’t just great for us and Alpine, it’s a game changer for the whole sports industry, pushing athletic boundaries.'”
In essence, the partnership between Hytro and BWT Alpine F1 Team signifies a fusion of cutting-edge technology, scientific inquiry, and unwavering dedication to human performance, poised to redefine the landscape of high-performance sports.