When Beats and Kim Kardashian first joined forces back in 2022, their stylish take on tech created a sensation. Now, the powerhouse duo is back for a second collaboration, and theyโve levelled up the fashion-meets-tech game yet again.
This time, Kimโs signature neutral palette is giving the iconic Beats Studio Pro a makeover in three stunning shades: Moon (light), Dune (medium), and Earth (deep). If youโre someone who appreciates top-tier audio and a killer aesthetic, this is your dream pairing.
Kim Kardashian herself is thrilled to bring her unique flair back to the table. “Iโm so excited weโre bringing these three popular, chic colours to Beatsโ most iconic and advanced headphones,” she said.
“Beats Studio have always been a fashion statement, so I canโt wait to see how everyone styles them.”
And really, who wouldnโt want to rock headphones that blend effortlessly with your wardrobe while delivering exceptional sound quality? Itโs like Kim has taken the classic โaccessory gameโ to a whole new level, one you can hear.
This collaboration sees the Beats Studio Pro โ the brandโs flagship over-ear headphones โ transformed into a blend of sleek design and warm, neutral tones.
Inspired by Kardashianโs famous minimalistic aesthetic, these colours let you express your personal style while enjoying Beatsโ top-of-the-line audio tech. Think of it as fashion for your ears, with sound so good itโs practically couture.
But itโs not just about looks. The Beats Studio Pro is packed with advanced features, including Active Noise Cancellation, Transparency modes, Personalised Spatial Audio (with dynamic head tracking, no less), and those ultra-plush leather cushions that make them as comfortable as they are chic.
Plus, with a battery life of up to 40 hours and the bonus of Lossless Audio via USB-C, youโre getting premium sound that lasts. They even play nice with Android users thanks to the Beats companion app.
The marketing campaign for this release has been just as iconic as the product itself. Kardashian teamed up with late-night TV legend Jimmy Fallon for a tongue-in-cheek competition to determine who would get the next Beats collab.
Spoiler alert: Kim won. The duo made their announcement on Fallonโs show, adding a bit of comedy to this high-fashion, high-tech drop.
So, if youโre someone who prioritizes both aesthetics and premium audio quality, this Beats and Kim Kardashian second collaboration is the perfect excuse to upgrade your headphones.
Whether youโre vibing to your playlist in Moon, Dune, or Earth, youโll be doing it in style. And for those who missed out on their first collab, donโt sleep on this oneโKimโs influence on Beats has already proven to be a sell-out success.
โBeats x Kimโ is available for purchase online at Apple.com/beatsxkim in the US, Canada, Mexico,
UK, France, Germany, Japan, China, South Korea, Hong Kong, and Thailand for $349.99
(USD) on Thursday, August 15, at 12 a.m. ET / 9 p.m. PT (Wednesday). It is available at Amazon in the US, Canada, Mexico and Japan via Amazon.com/beatsxkim.