Pizza Hut has announced a groundbreaking change to its menu: the launch of a new handcrafted sourdough style dough, set to replace all classic doughs across its entire estate from July.
Introducing the Handcrafted Pizza Range
Pizza Hut’s new ‘Handcrafted’ range features a light and airy crust pizza, topped with three limited edition modern toppings designed to tantalize taste buds.
This summer, Pizza Hut is celebrating with this latest essential, perfect for any occasion.
Whether it’s lunch with friends at a Pizza Hut restaurant or a cosy dinner at home with housemates, the new Handcrafted pizza is designed to make every moment special.
Handcrafted, made with a sourdough style dough, is hand-stretched in each Hut and finished with iconic garlic sprinkles, creating an unforgettable flavour sensation.
Pizza Hut has retrained its entire staff, with 23,000 practice pizzas stretched, to ensure every Hut across the UK can deliver the perfect pizza.
This new, crave-able pizza promises to shake things up and is available everywhere this summer, replacing the classic dough immediately.
Exciting New Toppings
Pizza Hut’s culinary team has crafted three limited edition pizzas: zingy Chicken Fajitas, fiery Pepperoni & Nduja, and the Spicy GOAT.
These new recipes join beloved Pizza Hut classics like the Margherita, Meat Feast, Pepperoni Feast, and the Supreme range, all now featuring Handcrafted bases.
Pizza Hut’s commitment to listening to its customers has paid off. According to taste tests conducted by Welwyn Research Limited, 75% of participants said the new Handcrafted dough tasted better than the classic dough base, and 92% indicated they’d choose the new pizza over the current classic dough range.
For the Love of Pizza
This new Handcrafted range is designed not only for loyal Pizza Hut fans but also to attract a new generation of pizza lovers with its delectable taste.
Pizza Hut is synonymous with creating memorable experiences through the joy of sharing pizza, and this new offering is no exception.
To celebrate the launch of Handcrafted, Pizza Hut is unveiling a new creative campaign: “Together We Pizza.”
This initiative emphasizes the joy of enjoying a delicious meal with friends, family, or even solo, underscoring how pizza connects people in everyday moments.
Whether it’s a quick lunch, a weeknight treat, or a post-game feast, Pizza Hut’s secret ingredient remains the same – delicious pizza.
Nicolas Burquier, Managing Director of Pizza Hut, shared his enthusiasm: “We are pizza fanatics, and everything we do is about great-tasting pizza.
It’s why we’re so proud of this new, handcrafted pizza dough – and we can’t wait for you to taste it.
Pizza Hut has delivered for millions of people for decades – but you only stand the test of time if you keep doing things differently.
Our colleagues have been stretching dough collectively for 3,500 years, however we have retrained every single of our managers and franchisees in the art of handcrafted so wherever you are in the UK, we hope this will be the best pizza you have tasted yet. This one’s for you!”
These unique, crave-able, handcrafted pizzas are now available across all UK Pizza Huts. To stay updated on all things Pizza Hut, follow @pizzahutuk on social media.
To order the new Handcrafted Pizza, visit Pizza Hut UK or head to your nearest store.