By David Saunders, Health Editor | UPDATED: 08:28, 26 June 2020
Per the ‘Fixing Fashion: Clothing Consumption and Sustainability’ report, released by UK Parliament earlier this year, fashion is a big business in the UK. In fact, it’s reported we buy more clothes per person in the UK than any other country in Europe.
Of course, everything we wear has an embedded social and environmental cost, which is why it is increasingly important to shop sustainably.
This inspired online golf retailers golfsupport.com to explore sustainable materials in activewear. In research *, several brands were found and compared to identify the most affordable ethical activewear to shop right now.
Golfsupport.com found the brand Sundried, which offers activewear collections made from 100% recycled materials, such as plastic bottles and coffee grounds, is the most affordable.
At Sundried the average price of an activewear “set” ** is £143.30 – that’s £28.30 for a sports bra, £20 for a vest, £40 for leggings and £55 for a hoody or sweatshirt.
Next most affordable is Bamboo Clothing (BAM), which specialises in activewear made with bamboo; an increasingly popular alternative to cotton.
At BAM the average price of an activewear set is £152.20– that’s £24 for a sports bra, £21.30 for a vest, £46.90 for leggings and £60 for a hoody or sweatshirt.
Jilla Active specialises in circular knitting techniques and functional materials and comes in at third most affordable.
At Jilla Active the average price of an activewear set is £167.65 – that’s £31.70 for a sports bra, £34.20 for a vest, £46.75 for leggings and £55 for a hoody or sweatshirt.
Golfsupport.com spoke exclusively with the press team at Jilla Active to find out more:
Our products are made in a family-owned factory in China. We believe it’s important to inform consumers about the origin of clothing; it raises awareness of the fashion supply chain. Transparency is important. If the customer is informed, they are empowered in their purchasing decisions.
We are also a brand that champions women. We are a female focused business with a female director – even the factory is run by a woman. In total, there are 323 employees at the factory, 247 women and 76 men.
As a brand, we are still on our journey to becoming more sustainable and ethical, this takes time. However, we think sharing these small steps and improvements is helpful to the consumer and everyone involved in the wider industry.
In fact, Golfsupport.com found luxury activewear brand Silou, who create mindfully manufactured pieces in sweatshop free production houses, is most expensive.
At Silou the average price of an activewear set is £508.50 – that’s £100.60 for a sports bra, £80.10 for a vest, £158.80 for leggings and £169 for a hoody or sweatshirt.
Article comes from https://golfsupport.com/